EGGSLUT // INSTAGRAM LAUNCH


Social Media Planning
Project Management
Copywriting
Content Creation



At Wunderfauks, we had the absolute pleasure of launching Eggslut’s Singapore Instagram account as the iconic franchise landed on our Sunny shores in 2021.

As the main copywriter, my role mainly included content ideation and pitching for socials, writing captions for Instagram, and content calendar planning. I also had the opportunity to localise their playful brand voice, establish content pillars, and expand their robust brand story.